Taco Bell _

A new Taco Bell restaurant is under construction at 2300 Indiana Ave. in the Greenwood neighborhood of Midland. The 2,053 sq ft building is a new fast-food facility estimated to cost $1,500,000. This project is privately funded and located on private land for private use. Construction started in September 2025 and is scheduled to finish in December 2026.

The owner of record is Strr Investments, LLC. The registered accessibility specialist for this filing is Carmen Elizabeth Byers. The project was registered with the Texas Department of Licensing and Regulation (TDLR) in August 2025, and plan review was completed in the same month. The TDLR status is Review Complete.

Project Scale and Cost

The estimated cost of $1,500,000 places this project above the median estimated cost of $1,000,000 for new construction filings in Midland County. The building’s size of 2,053 sq ft is smaller than the county median of 8,127 sq ft. The cost per square foot is $731, which is above the county median of $167 per sq ft.

The scheduled build window is 486 days, which is longer than the county median of 243 days. Strr Investments, LLC has two other TDLR-registered projects in Texas, including a Taco Bell in Magnolia and a KFC in Corpus Christi, both of which have completed plan review.

Local Context

The site is located in ZIP code 79701. According to U.S. Census Bureau American Community Survey 2023 five-year estimates, the population of this area is about 27,678. The median household income is $57,679, and the median owner-occupied home value is $204,000. There are approximately 11,393 housing units in the area, with housing mostly owner-occupied.

Existing businesses near the site include Permian Roofing, Holmes Auto Supply, and Community Worship Center. Other registered projects in the immediate area include a new spa and a renovation for Mewbourne Oil Company. The Midland County unemployment rate was 3.6 percent in June 2026, higher than a year earlier.