Taquería Ay Cocula

Ventanas Pavilion LLC is building a new 3,400-square-foot taqueria restaurant at 11901 Tierra Este Rd in El Paso. The project, filed under the name Taquería Ay Cocula, is a renovation and alteration of existing structures to create a dedicated dining space for the community. This development is privately funded and located on private land for private use.

The estimated cost for this construction effort is $250,000. This figure places the project above the median estimated cost of $203,814 for similar renovation and alteration filings in El Paso County. The cost per square foot is $74, which is close to the county median of $66 per square foot for this type of work.

Timeline and Registration

The project was registered with TDLR in September 2026. Plan review is pending, and the construction start date per the filing is also September 2026. The scheduled build window is 167 days, which is longer than the county median of 120 days for comparable projects. Completion is targeted for February 2027.

Olaf E Brunjes is the registered accessibility specialist for this project. The registration status is Project Registered. This means the project is in the initial stages of the regulatory process, with specific milestones yet to be completed.

The location is in El Paso County, specifically in the 79938 ZIP code. According to U.S. Census ACS 2023 five-year estimates, the population of this area is about 97,851, with a median household income of $75,801. The area is predominantly owner-occupied, with 29,818 housing units and a median owner-occupied home value of $199,700.

The El Paso County unemployment rate in July 2026 was 4.8 percent, higher than a year earlier. This economic context may influence the demand for new dining establishments in the area. The project represents a significant investment in the local food scene, aiming to provide a new option for residents and visitors alike.