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Architecture & Design47 Active

GreenbergFarrow

251 West 30th Street 10th Floor, New York, New York 10001
(212) 725-9530
92
Total Projects
$112.0M
Portfolio Value
47
Active Now
928,333
Total Sq Ft
59
Cities
$1.2M
Avg Value

About GreenbergFarrow

GreenbergFarrow is a registered architecture and design firm operating across Texas with projects in Houston, Austin-Central Texas, San Antonio and 9 additional counties with a comprehensive portfolio of 92 projects worth $112.0M. The firm specializes in new construction development, having completed 54 new construction projects and 38 renovation projects totaling 928,333 square feet of designed space.

📐Portfolio Breakdown

  • 54 new construction projects (59%)
  • 38 renovation projects (41%)
  • Average project value: $1.2M
  • Total square footage: 928,333 sq ft

🗺️Service Areas

  • Harris County14 projects
  • Dallas County10 projects
  • Collin County7 projects
  • Brazos County5 projects

With 47 active projects currently in progress and 45 completed projects, GreenbergFarrow maintains a strong presence across 59 cities including Dallas, Houston, Austin, Katy, El Paso. The firm has established itself as a key player in Collin County architecture and design.

Market Position

#780
of 16,642+ Texas design firms
by project volume
Top markets
DallasHoustonAustin

Activity Over Time

2020
16
2021
6
2022
5
2023
7
2024
11
2025
15
2026
16
Median project: $750KAvg cost/sqft: $247/sqftPeak year: 2020 (16 projects)
✨ Signature Project🏗️ New Build

Home Depot - Princeton TX

Princeton Drive & N. Beauchamp Blvd., Princeton, TX 75231
$13.0M
135,984 sqft
for Home Depot

📊Firm Overview

59%
New Builds
41%
Renovations
First Project
Dec 2018
Latest Project
Jun 2026
47
Active
45
Completed

🗺️Service Areas

Harris County
14
Dallas County
10
Collin County
7
Brazos County
5
Jefferson County
4
Travis County
3
Bexar County
3
El Paso County
3
Williamson County
3
Parker County
3
Lubbock County
3
Midland County
3
Tarrant County
2
Bell County
2
Ector County
2
Hays County
1
Hood County
1
Howard County
1
Grayson County
1
Smith County
1
Kaufman County
1
Webb County
1
Scurry County
1
Bastrop County
1
Montgomery County
1
Fort Bend County
1
Bowie County
1
Cameron County
1
Liberty County
1
Hunt County
1
Gregg County
1
Houston County
1
San Patricio County
1
Galveston County
1
Brazoria County
1
Maverick County
1
Angelina County
1
McLennan County
1
Rockwall County
1
Denton County
1
Top Cities
Dallas5Houston4Austin3Katy3El Paso3Beaumont3
👤

Property Owner Clients

59 property owners served

1
Home Depot
2 projects·$26.0M·2 active
🏗️ 2 new271,902 sqft
Princeton, San Marcos
Latest:Home Depot - Princeton TX(Apr 2026)
2
Texas Roadhouse Holdings, LLC
7 projects·$13.1M·3 active
🏗️ 7 new57,147 sqft
Princeton, Cypress, Greenville +4
Latest:New Restaurant and Bar - Princeton(Jun 2025)
3
Murphy Oil USA, Inc
11 projects·$11.5M·6 active
🏗️ 11 new26,624 sqft
Lubbock, Midland, Odessa +7
Latest:Lubbock, TX/Murphy #8655 (50th & Boston)(Mar 2023)
4
Texas Roadhouse
13 projects·$5.9M·2 active
🏗️ 7 new🔧 6 reno56,806 sqft
Terrell, Irving, College Station +10
Latest:Bubba's 33 - Terrrell(Jul 2025)
5
WBRE LLC
1 projects·$3.4M·1 active
🏗️ 1 new3,335 sqft
Snyder
Latest:Whataburger Unit #331 Snyder, TX(Jun 2025)
6
IKEA
1 projects·$3.1M·1 active
🔧 1 reno126,000 sqft
Grand Prairie
Latest:IKEA -- Grand Prairie(Dec 2025)
59 total clients served$112.0M in client projects

📋Project Status

🏁Closed45
📝Review Complete21
✅Inspection Complete20
📋Registered6

Work Items

92 total · Sorted by date
📝Review Complete$150K

Texas Roadhouse - Tomball

24530 SH 249, Tomball, TX 77375
Jun 26, 2026🔧
TEXAS ROADHOUSE HOLDINGS
📝Review Complete$55K

Jared Jewelers at Shops at Arbor Trails - DSC Renovation

4301- J W. William Cannon Dr., Austin, TX 78749
Jun 22, 2026🔧
IVT Shops at Arbor Trails Austin, LLC
📝Review Complete$55K

Jared Jewelers at Deerbrook Mall

10027 FM 1960 Bypass Rd. W, Humble, TX 77338
Jun 16, 2026🔧
HUMBLE TH LLC
📝Review Complete$1.5M

Valvoline Instant Oil Change

1027 SW Military Dr., San Antonio, TX 78221
Apr 24, 2026🏗️
M&A Ventures, LLC
📋Registered$13.0M

Home Depot - San Marcos TX

NEQ I-35 N Frontage Road & McCarty Road, San Marcos, TX 75231
Apr 21, 2026🏗️
Home Depot
📝Review Complete$750K

Texas Roadhouse - Katy

29257 Katy Freeway, Katy, TX 77494
Mar 26, 2026🏗️
Pederson Road Town Center - 139, LLC
📋Registered$750K

Bubba's 33 - Baytown

SWQ I-10 & Garth Road, Baytown, TX 77521
Mar 6, 2026🏗️
SJM SOUTH ASSOICATES LLC
📝Review Complete$750K

Texas Roadhouse - Baytown

SWQ INTERSTATE 10AND GARTH ROAD, Baytown, TX 77521
Mar 6, 2026🏗️
SJM SOUTH ASSOICATES LLC
📝Review Complete$325K

Jared Jewelers at Deerbrook Mall

10027 FM 1960 Bypass Rd. W, Humble, TX 77338
Feb 20, 2026🔧
HUMBLE TH LLC
📝Review Complete$750K

Texas Roadhouse - Granbury

4061 EAST US HWY 377, Granbury, TX 76409
Feb 17, 2026🏗️
Texas Roadhouse Inc
📝Review Complete$750K

Bubba's 33 - Grand Prairie

SEQ State Highway 161 & Warrior Trail, Grand Prairie, TX 75052
Feb 5, 2026🏗️
Strategic Restaurant Enterprises, INC.
📝Review Complete$2.3M

Whataburger Unit #308 Big Springs

1110 S Gregg Street, Big Spring, TX 79720
Feb 4, 2026🏗️
WHAT-A-BURGER
✅Inspection Complete$250K

Jared Jewelers at Baybrook Gateway

1045 W Bay Area Blvd., Webster, TX 77598
Jan 30, 2026🔧
KRCX WRI Holdings, LLC
✅Inspection Complete$325K

Jared Jewelers at The Fountains at Farah

8889 Gateway Blvd W, Spc. 3100, El Paso, TX 79925
Jan 23, 2026🔧
The Fountains at Farah, LP
📝Review Complete$750K

Bubba's 33 - Beaumont

5860 Eastex Fwy, Beaumont, TX 77708
Jan 20, 2026🏗️
Texas Roadhouse Inc
✅Inspection Complete$325K

Jared Jewelers at the Forum at Olympia

8152 Agora Parkway, Selma, TX 78154
Dec 23, 2025🔧
ROSE-FORUM ASSOCIATES, LP
📝Review Complete$3.1M

IKEA -- Grand Prairie

1000 IKEA Way, Grand Prairie, TX 75231
Dec 1, 2025🔧
IKEA
📝Review Complete$750K

Bubba's 33- Sherman

2611 N US Highway 75, Sherman, TX 75090
Nov 7, 2025🏗️
STRATEGIC RESTAURANT ENTERPRISES, INC.
✅Inspection Complete$375K

Texas Roadhouse Tyler, TX - Dining Add

2101 E SE Loop 323, Tyler, TX 75701
Oct 23, 2025🔧
Roadhouse Enterprises, INC.
📋Registered$2.0M

Texas Roadhouse - Georgetown, TX

2209 N IH 35, Georgetown, TX 78628
Sep 16, 2025🏗️
Alpia New Braunfels Square, Ltd
🏁Closed$500K

Zales

2901 S Capital of Texas Hwy, Austin, TX 78746
Aug 14, 2025🔧
SIMON PROPERTY GROUP TEXAS L P
✅Inspection Complete$750K

Bubba's 33 - Terrrell

SWQ FTM 148 & Spur 557, Terrell, TX 75160
Jul 7, 2025🏗️
Texas Roadhouse
📝Review Complete$2.0M

New Restaurant and Bar - Princeton

NWQ Princeton Drive & N Beauchamp Blvd, Princeton, TX 75407
Jun 24, 2025🏗️
Texas Roadhouse Holdings, LLC
✅Inspection Complete$2.0M

Bubba's 33 - Laredo

5706 San Bernardo Ave., Laredo, TX 78041
Jun 18, 2025🔧
Vinsue Corp.
📝Review Complete$1.6M

Whataburger Unit #043 Bryan, TX

902 S. Texas Ave, Bryan, TX 77801
Jun 12, 2025🏗️
WBRE LLC f/k/a Whataburger Real Estate LLC
✅Inspection Complete$150K

Texas Roadhouse-Dining Room Addition

2525 W Lyndon B Johnson Fwy, Irving, TX 75063
Jun 10, 2025🔧
Texas Roadhouse
📝Review Complete$3.4M

Whataburger Unit #331 Snyder, TX

4612 College Ave.
Jun 5, 2025🏗️
WBRE LLC
📝Review Complete$2.0M

New Restaurant and Bar

HWY 71 & FM 969
Apr 23, 2025🏗️
Texas Roadhouse Holding, LLC
✅Inspection Complete$2.0M

New restaurant and bar - Dallas

3620 DFW Tpke, Dallas, TX 75211
Mar 27, 2025🏗️
Texas Roadhouse Holdings, Inc
🏁Closed$275K

Bath & Body Works

4557 East Sam Houston Parkways S, Space 170, Pasadena, TX 77505
Feb 21, 2025🔧
Ironbridge Realty Partners
✅Inspection Complete$3.0M

Whataburger - El Paso

650 SUNLAND PARK DR, El Paso, TX 79912
Sep 24, 2024🏗️
SMOTHERS J E JR
✅Inspection Complete$2.0M

New restaurant and bar - Cypress

NEQ Grand Parkway and West Road, Cypress, TX 77443
Sep 13, 2024🏗️
Texas Roadhouse Holdings, LLC
🏁Closed$2.0M

New restaurant and bar - Magnolia

14365 FM 1488, Magnolia, TX 77354
Sep 3, 2024🏗️
BCS Magnolia Place LLC
🏁Closed$2.7M

Jaggers - Katy

2660 W Grand Pkwy N., Katy, TX 77449
Aug 16, 2024🏗️
Grand Morton TC PAD, L.C.
✅Inspection Complete$280K

Kay Central Station

1723 S Texas Avenue Space 25, College Station, TX 77840
Jul 19, 2024🔧
CENTRO/IA CENTRAL STATION LLC
✅Inspection Complete$2.0M

New Restaurant and Bar - Leander

SEC Crystal Falls Parkway & 183A Frontage Road, Leander, TX 78641
Jun 27, 2024🏗️
Roadhouse Enterprises, Inc
🏁Closed$750K

Bubba's 33 - College Station

1401 Earl Rudder Freeway South, College Station, TX 77845
May 2, 2024🏗️
Texas Roadhouse
🏁Closed$52K

IKEA

23501 Cinco Ranch Blvd. Unit G130, Katy, TX 77494
Apr 24, 2024🔧
PR II LaCenterra LP
🏁Closed$307K

Kay Caruth Plaza

9100 N. Central Expressway, Dallas, TX 75231
Mar 7, 2024🔧
Caruth Aquisition LP c/o Madison Partners LLC
🏁Closed$325K

Zales The Parks at Arlington

3811 South Cooper Street, Space #2046, Arlington, TX 76015
Mar 6, 2024🔧
Brookfield Properties
🏁Closed$63K

Texas Roadhouse- Mesquite

1420 N Peachtree Road, Mesquite, TX 75149
Jan 17, 2024🏗️
Texas Roadhouse
🏁Closed$1.2M

Whataburger Temple, TX

115 N. General Bruce Dr, Temple, TX 77803
Aug 1, 2023🏗️
Realty Income Texas Properties 1 LLC c/o Realty Income Corp.
🏁Closed$750K

Bubba's 33 - Texarkana

2045 Mail Drive, Texarkana, TX 75503
Mar 30, 2023🏗️
Texas Roadhouse
🏁Closed$250K

Texas Roadhouse - Brownsville, TX

3400 Frontage Road, Brownsville, TX 78526
Mar 22, 2023🔧
Texas Roadhouse
🏁Closed$250K

Dining Room Addition

201 W. Interstate 20, Weatherford, TX 76087
Mar 20, 2023🔧
Texas Roadhouse
✅Inspection Complete$1.1M

Lubbock, TX/Murphy #8655 (50th & Boston)

2701 50th Street, Lubbock, TX 79410
Mar 9, 2023🏗️
Murphy Oil USA, Inc
🏁Closed$1.1M

Midland TX/ Murphy # 8656

2301 N, Big Spring St, Midland, TX 79701
Jan 24, 2023🏗️
Murphy Oil USA, Inc
🏁Closed$1.1M

Odessa TX / Murphy #8612 Grandview

N. Grandview Ave & E. University Blvd, Odessa, TX 79761
Jan 10, 2023🏗️
Murphy Oil USA, Inc
🏁Closed$930K

Whataburger Bryan, TX

902 S. Texas Ave, Bryan, TX 77803
Nov 14, 2022🏗️
Michelle Montz Branch / Whataburger Real Estate LLC
🏁Closed$320K

Aaron's #C0612 Liberty, TX

2323A N Main Street, Liberty, TX 77575
Sep 9, 2022🔧
Liberty Shopping Center, LP., A Texas Limited Partnership
🏁Closed$2.0M

New restaurant and bar

TBD, Greenville, TX 75402
Jul 26, 2022🏗️
Texas Roadhouse Holdings, LLC
🏁Closed$2.0M

New Restaurant and Bar

6101 Slide Rd., Lubbock, TX 79414
Mar 24, 2022🏗️
Texas Roadhouse Holdings, LLC
🏁Closed$540K

Aaron's #C0374 Longview, TX

1809 West Loop 281, Suite 90, Longview, TX 75604
Jan 11, 2022🔧
Beer Wells Real Estate Services - East Texas, Inc.
🏁Closed$175K

CAVA Town & Country

12850 Memorial Dr. #Ste. 1120, Houston, TX 77024
Dec 18, 2021🔧
Moody Law Group
🏁Closed$500K

Aaron's #C0298 Aransas Pass, TX

2502 West Wheeler Avenue, Aransas Pass, TX 78336
Dec 9, 2021🔧
Samuel Rubinfeld
🏁Closed$175K

CAVA - Baybrook

1501 C Bay Area Blvd, Webster, TX 77598
Nov 12, 2021🔧
OWRF BAYBROOK LLC
✅Inspection Complete$1.7M

New Restaurant and Bar

TBD, Beaumont, TX 77701
Nov 1, 2021🏗️
Texas Roadhouse Holdings, LLC
🏁Closed$600K

SkinSpirit

2401 Times Blvd. Ste #110 & #120, Houston, TX 77005
Mar 8, 2021🔧
Rothschild Downes
🏁Closed$2.2M

Kitchen United

9506 SH- 121, Frisco, TX 75035
Jan 20, 2021🔧
Posados Cafe Inc.
📝Review Complete$900K

Murphy Convenience Store

6810 Seawall Blvd, Galveston, TX 77551
Sep 16, 2020🏗️
Murphy Oil USA, Inc
🏁Closed$1.1M

Murphy Convenience Store

Joe Battle and Pelicano drive, El Paso, TX 79936
Sep 16, 2020🏗️
Murphy Oil USA, Inc
🏁Closed$900K

Murphy Convenience Store

1580 E Hwy 6, Alvin, TX 77511
Sep 16, 2020🏗️
Murphy Oil USA, Inc
🏁Closed$900K

Murphy Convenience Store

8595 Memorial Blvd, Port Arthur, TX 77640
Sep 16, 2020🏗️
Murphy Oil USA, Inc
📋Registered$1.1M

Murphy Convenience Store

Central Expressway & Eldorado Parkway, Mckinney, TX 75070
Sep 16, 2020🏗️
Murphy Oil USA, Inc
✅Inspection Complete$1.1M

Murphy Convenience Store

Andrews Hwy & Midkiff Rd, Midland, TX 79703
Sep 16, 2020🏗️
Murphy Oil USA, Inc
✅Inspection Complete$1.1M

Murphy Convenience Store

2nd St & N Veterans Blvd, Eagle Pass, TX 78852
Sep 16, 2020🏗️
Murphy Oil USA, Inc
📋Registered$1.1M

Murphy Express Convenience Store (Bedford)

3501 Harwood Road, Bedford, TX 76021
Sep 16, 2020🏗️
Murphy Oil USA, Inc
🏁Closed$180K

IKEA Round Rock Restroom Remodel

1 IKEA Way, Round Rock, TX 78664
Aug 19, 2020🔧
IKEA Property Inc
📝Review Complete$150K

IKEA Frisco Restroom Remodel

7171 IKEA Drive, Frisco, TX 75034
Jun 18, 2020🔧
IKEA Property Inc.
🏁Closed$524K

Michaels Remodel

8700 Preston Road, Plano, TX 75024
Jun 5, 2020🔧
OTR Nominee of State Teachers Retirement
🏁Closed$1.7M

New Restaurant and Bar

TBD, Beaumont, TX 77701
Mar 26, 2020🏗️
Texas Roadhouse Holdings
🏁Closed$1.7M

New Restaurant and bar

4600 South Medford Drive, Lufkin, TX 75901
Mar 17, 2020🏗️
Texas Roadhouse Holdings, LLC
🏁Closed$141K

Danieldale Park Playground Renovation

300 West Wheatland Road, Dallas, TX 75232
Mar 13, 2020🔧
City of Dallas Parks & Recreation Dept.
🏁Closed$128K

Willoughby Park Playground Renovation

9000 Willoughby, Dallas, TX 75201
Mar 13, 2020🔧
City of Dallas Parks & Recreation Dept.
🏁Closed$1.0M

Murphy Express Modular Convenience Store

SWC Fort Worth Highway & Bankhead Drive, Weatherford, TX 76086
Feb 25, 2020🏗️
KK Yeow
🏁Closed$875K

Bubba's 33 - San Antonio

NEQ Culebra Rd & TX 1604 Access Rd., San Antonio, TX 78250
Dec 10, 2019🏗️
Texas Roadhouse
✅Inspection Complete$1.0M

Murphy Express Modular Convenience Store

701 19th Street, Lubbock, TX 79401
Nov 26, 2019🏗️
MMCG MUS LUBBOCK LLC
🏁Closed$875K

Bubba's 33 - Killeen

NEQ Central TX & Meredith Dr., Killeen, TX 76543
Nov 20, 2019🏗️
Texas Roadhouse
🏁Closed$1.7M

Texas Roadhouse - Northlake

18355 IH 35W, Northlake, TX 76262
Nov 20, 2019🏗️
Texas Roadhouse Holdings, LLC
🏁Closed$934K

Murphy Oil USA, Inc.

SEQ N Garland Ave & Highway 190, Garland, TX 75040
Nov 5, 2019🏗️
190 @ N. Garland 2016 LP
📝Review Complete$150K

Insomnia Cookies - Waco

500 Bagby Ave, Suite B, Waco, TX 76706
Oct 18, 2019🔧
PHAM FRANK BUU ETUX
🏁Closed$325K

Michaels Remodel

1751 N. Central Expy., Mckinney, TX 75070
Oct 16, 2019🔧
Cameron Crossing, LLC c/o Core Property Capital
📝Review Complete$700K

Blink Fitness - Lake Highlands, Dallas

6515 Abrams Road, Dallas, TX 75231
Sep 26, 2019🏗️
SRS Real Estate Partners
🏁Closed$100K

Texas Roadhouse - Rockwall Dining Room Addition

912 East IH-30, Rockwall, TX 75087
Sep 26, 2019🔧
Texas Roadhouse
🏁Closed$875K

Bubba's 33 - The Colony

NEQ Stndridge Dr. & Hwy 121, The Colony, TX 75056
Aug 13, 2019🏗️
Texas Roadhouse
✅Inspection Complete$700K

Blink Fitness - Hobby

8201 Broadway St. Unit 1, Houston, TX 77061
Jul 29, 2019🏗️
Brixmor Property Group
✅Inspection Complete$700K

Blink Fitness - Westheimer

11145 Westheimer Road, Houston, TX 77042
Jun 11, 2019🏗️
JBL Market at Westchase LLC c/o JBL Asset Management
🏁Closed$120K

Texas Roadhouse - Odessa Addition

4221 Grandview Ave., Odessa, TX 79762
May 9, 2019🔧
Texas Roadhouse
🏁Closed$500K

Murphy USA Modular Convenience Store

2208 Briarcrest Dr, Bryan, TX 77802
May 8, 2019🔧
Murphy Oil USA, INC C/O Gavin Ballinger
✅Inspection Complete$1.5M

Kitchen United - Burnet Rd.

8023 Burnet Rd., Austin, TX 78757
Apr 30, 2019🔧
8023 Burnet, Ltd.
🏁Closed$120K

Bubba's 33 - Midland Addition

3315 W. 250 Loop N, Midland, TX 79705
Dec 5, 2018🔧
Texas Roadhouse
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